China



Overview:

Shanghai is China’s financial capital and is also the main centre for advertising. Beijing is the cultural capital of China and focuses more on TV and Film production.

Most multinational companies have their China headquarters based in Shanghai therefore you will find most China head offices of international advertising agencies also based in Shanghai. Beijing agencies tend to look after the domestic brands. Beijing budgets are smaller than Shanghai budgets but the volume of work is much larger.

The advertising industry in Shanghai was mostly built by industry professionals from Taipei and Hong Kong. The Beijing advertising industry is dominated more by local industry professionals. Tapping into either the Shanghai or Beijing industry therefore requires a markedly different approach.

Of the main Chinese advertising centres – Shanghai, Beijing Taipei and Hong Kong, Beijing is in many ways the least established and the fastest growing. Signs of Beijing’s rise as a creative centre can be seen in examples such as District 798, an East-German designed factory complex that has become home to dozens of contemporary art galleries, lofts, restaurants and creative companies.

Guangzhou is another Chinese production centre worth mentioning. The set construction capability in terms of quality and cost is very impressive. It is also located only one hour from Hong Kong so access to Hong Kong’s production resources is easy and inexpensive.

Shooting in China:

Locations. China offers some of the worlds most stunning modern architecture, turquoise white sandy beaches, rice paddies, traditional villages, breathtaking car roads, deserts and salt plains, Himalayan peaks, undiscovered forests and rivers and of course the world renowned Great Wall and Forbidden City. At present it is not possible to shoot in the Forbidden City but fortunately there is a life-sized Forbidden City back lot located not far from Shanghai. We are also able to film more restricted locations, such as an aircraft carrier.

Location Restrictions. It typically takes four days for a location permit to shoot in a major city. Shutting down streets in a major city is next to impossible.

A no-fly-zone applies to all major cities. Helicopter footage can be shot elsewhere but it can take up to three weeks to get clearance for this.

Rules, regulations and procedures for setting up a production are different for every part of China. It can take a bit of planning so choosing a service company that has a strong nationwide on the ground network and established operating procedures is essential.

When to shoot? China is a large country with a diversity of climates. In Shanghai the wet season is from May and June. Southern China is more tropical and northern China has very cold winters. It’s best to plan your shoot around Chinese New Year in February and the first week of the month for May Day and October Labour Day. During these periods it is next to impossible to shoot anything. Light pre-production work is still possible.

For monthly weather statistics please see: http://www.gaisma.com/en/dir/cn-country.html

Please contact us for more specific weather and sun path information.

Costs. Competitive exchange rate. Chinese government currency controls keep the Chinese Yuan undervalued and therefore the purchasing power of foreign currencies strong. Labour costs in China are very low. On average shooting in China costs about 25% less than shooting in the US.

Talent is non-union and costs are very low and flexible to the needs of every production. If need be talent can also be hired at an hourly rate. Worldwide buyout and session fee costs approximately 5000USD.

Typically China has a shortage of good multicultural talent and western talent brought in from Hong Kong can be expensive. In these instances talent can be quickly and easily brought in from abroad. We maintain a strong international network of casting agencies for exactly these situations. Street casting isn't very popular in China.

Please click here to view a list of talent agencies in China. http://www.kmodels.com/China-modeling-agencies-links2.htm

Creative talent.
China has a small pool of local english speaking directors, directors of photography and stills photographers.

Please contact us for recommended directors, DoP's and photographers for your project.

Crew non-union. Rates and hours of work are negotiable and flexible to budgetary requirements. Labour on the whole is abundant and very inexpensive in China. There are no standard rules for crew fringes and they vary from region to region. Most commercial production companies pay workers compensation insurance and payroll tax.

Although crews understand the language of film most are not fluent in English. Translators are provided to help jobs run smoothly. Production support is of course fluent in English.

Premiums. No 6th or 7th day, weekend or night premiums with crew or talent. A 30 - 50% surcharge does apply if you are going to shoot during Chinese New Year or on the first week of the month of May Day and October Labour Day.

Equipment. China is Arri based with Panavision equipment easily imported from Hong Kong. China has a good stock of locally available equipment exists such as Arri 435, 535, Pegasus Crane, Libra Heads, Panther Dollies. For the more complicated shoots requiring equipment such as Fly-Cam, Motion Control, Steady-Cam or Tracing Car that can be easily accessed from Hong Kong suppliers.

Art department and set construction is innexpensive and quite good. China has played host to several feature films including Empire of the Sun, Last Emperor, Lust Caution, Mummy 3 and Hero.

Studios exist in all the major cities with the best facilities being in Shanghai and Beijing.

Backlots. Forbidden City Backlot in Hengdian near Shanghai. Please see here for images - http://shanghaiist.com/2007/10/07/hengdian_world.php. There also exists a backlot of 1930's Shanghai that was built for Steven Spielberg's Empire of the Sun.

Tax. All business transactions within China incur tax up to 15% of total production cost. Providing the commercial is to be aired outside of China and your payment is made to the service company’s overseas bank account, you will not incur this tax.

Most experienced service companies will have established financial procedures and a Hong Kong bank account.

At present no tax incentives exist for foreign commercials or features to shot in China.

Post Production. Basic animation is available and cost efficient but it is recommended to do more complicated post work outside of China. The main post production houses in Shanghai are Digital Vision, Fly Cool and PoP Post.

Film Stock. Kodak and Fuji stock is available in China. To avoid official delays many chose to take film stock out of China as carry on luggage.

Visas and Work Permits. Visiting crews are not required work permits. Most arrive under a tourist visa. Problems with government officials only start when you are bringing in considerable amounts of equipment. Contact your local Chinese embassy / representative for more information.

Transportation Infrastructure. Roads are quite developed in the cities and most rural areas have at least two lane highways. Most major international airlines have flights into China. The best carriers for domestic flights are Air China and China Eastern.

Accommodation. Depending on the time of year a standard 4 / 5 star hotel room costs around US$110 per night. It is less expensive to book hotels through travel websites than from within China. For longer stays we can also organize serviced apartments.

Communication. Basic web posted casting, scouting and videoconferencing exists in China. Bandwidth in China can be unreliable. Some websites are also blocked from access.

Safety. With the right service company China is a safe, reliable and film friendly shooting destination.

Our producing partner in China provides the highest standard of production service.

If you are looking for a film or photographic production service company, line producer or fixer in China, please contact us.

We are able to provide you with answers, bids and references quickly.